THE IMAGE OF THE CITY
“Chicago is a global city.” This is a big statement, an expansive statement. Cities are shaped by their environment, their geography, and by human constructions, economy, commerce, and politics. A city’s culture is shaped by the people who dwell in it, study in it and visit it. People are a city’s best resource and the best way to enhance or destroy it. Chicago’s people (residents, students and visitors) come from every region, but mostly from within the United States and more specifically from the Midwest region. The Chicago Expander seeks, in part, to define and reveal Chicago’s hinterland, itself considered the hinterland of the United States. A hinterland of a Global City demands a new definition. Historically large cities have relied on their hinterland for goods, agriculture and resources. This project defines Chicago’s necessary resources to maintain and advance its claim to the title of Global City as its people. Chicago needs to attract more people. The city has had a contracting population since 2012 and a shrinking city is not a Global City.
Initially I wanted to reveal the divide between the official, sanctioned, Illinois and Chicago bureaus of tourism and a visitor’s, dweller’s and student’s actual experience of the city. This topic addressed one of the most obvious ways for Chicago to attract more people and to achieve the status of a “Global City.” As I studied these narratives, I realized that one isn’t the true image of the city and the other a false facade. Both of these Chicagos are true Chicagos. Chicago is in the middle. It is ambiguous. It is two-faced. Chicago doesn’t reveal its secrets easily. This is the image of the city and what makes Chicago special. One of the reasons that international tourists in the United States, cite for why they didn’t visit Chicago, is that it never occurred to them. Chicago doesn’t stand out for many visitors. They might only know half of the story.
If one draws only from the media, Chicago is a veritable Dr. Jekyll & Mr. Hyde. Image searches for the city paint it as a glittering metropolis on the lake – almost all of the images contain water. News searches are dominated by violence, controversy and losing sports teams. Chicago writer, Joseph Drogos referred to Chicago as a Janus city. He was speaking of its historical status as a gateway from the east coast to the west coast, afforded by its waterways, later its railroads, and today by its two busy airports. But Chicago is a Janus city not only because it is a gateway, but because it is nostalgic & innovative, prairie wild & asphalt gridded. It is secretive & bombastic, it is a big American City pushed along by neighborhoods, named for, and often still defined by their immigrant populations.
Mayor Emmanuel has challenged Chicago’s Tourism arm, Choose Chicago, to increase the city’s annual visitors from 40 million to over 50 million. This effort is focused both regionally and internationally. Achieving the goal will bring $14-15B in associated visitor spending and approximately 35,000 jobs. Chicago is home to 588,000 foreign born residents, representing about 22% of the city’s 2.7 million residents. The cover of Chicago’s official tourism guide boasts about Chicago’s neighborhoods, featuring among them, Lincoln Square, an historically German neighborhood and Wickerpark which has been an immigrant neighborhood since the city was founded; first for the Irish, then Norweigan and German immigrants and later Ukranian. The guide also steers visitors to shopping on Michigan Avenue, Navy pier and other enclaves where few locals ever venture on a weekend. The dichotomy between the scale, sound and smells of Chicago’s neighborhoods and the phantasmagorical experience of Navy Pier is Chicago. The image of the city lies in the in-between. It takes patience to find it and many visitors, even regional visitors who come to the city many times never do. Chicago makes us work to know it and resists definition… It is a living thing, this city, oscillating, belying and surprising us.
1. Drogos, Joseph, “Where the Streets Stretch out Forever” makemag The Silver Colored Yesterday (blog) http://makemag.com/the-silver-colored-yesterday/where-the-streets-stretch-out-forever/
2. Janus is an ancient Roman, composite, obscure god who is associated with doorways, beginnings, and transitions. A usually two-faced god he looks to the future and the past. About.com
3. Boston Consulting Group, City of Chicago , Final Compendium Report, July 2012